Work

Deel [ chief of staff, capbase ]   // Jan 2023 – Jan 2024

Global payroll + compliance provider that facilitates hiring and payment services.
Post Jan 2023 acquisition:

  • Supported principal (CFO office, Special Projects) to integrate the platform into the parent product
  • Targeted 3x product adoption growth while increasing functionality
  • Product team lead for Capbase (engineering design, customer success, QA, marketing/growth, legal operations)

Capbase [ project manager > chief of staff ]   // Nov 2020 – Dec 2022

Legal + financial SaaS guidance for startups, including, incorporation, hiring, and fundraising

[ chief of staff ] // June 2021 – Dec 2022

  • Supported principals (CEO + CTO) to ensure a successful, customer-centric product
  • Led 2 funding rounds + final acquisition by Deel
  • Managed all board meetings and shareholder communication
  • Recruited and onboarded dozens of new employees 
  • Consolidated product knowledge for engineering, marketing, legal, and design
  • Ensured customer success through continued product growth and prioritized support avenues 

[ project manager, customer experience ] // Nov 2020 – June 2021

  • Owned the entire user experience across the marketing, legal, design, and customer success teams
  • Instituted project management tools and protocols
  • Built customer support infrastructure (guidelines, documentation, and process) 
  • Productized all contracts for in-house and external law firms
    • Created and led our internship program
  • Personally onboarded 1000+ new companies
    • Signed 30+ partners, which led to 11x increase in product adoption

Automattic, Inc [ happiness engineer ] // Jan 2015 – Nov 2020 

The parent company behind WordPress, an open-source CMS for website development

  • Supported developers via QA (testing, bug reports) & user feedback for all products within self-hosted WP installs
  • Designed and maintained concierge service for all paid plan users
  • Identified gaps in customer happiness leading to a 90% drop in churn through targeted outreach and iteration
  • Edited and wrote 300+ public and internal technical guides
  • Spearheaded 50+ interviews to support DEI recruitment goals 
  • Hosted dozens of workshops + talks: web accessibility, design best practices, online security, & site encryption

KarmaKazi Creative [ co-founder ] // March 2013 – Dec 2014

Web development for folks who needed a properly built online presence provided in a straightforward, no-fuss manner

  • Developed custom mobile friendly e-commerce websites for businesses, musicians, artists, & filmmakers
  • Provided ongoing site maintenance, brand strategy, SEO, & product photography

SKILLS

  • A/B Testing
  • Competitor Analysis
  • Google Analytics
  • Documentation
  • Training / Onboarding
  • Customer Success
  • Email marketing + SEO
  • User Accessibility

TOOLS

  • Jira
  • Linear
  • Trello
  • Productboard
  • Figma
  • Adobe Creative Suite
  • Product Hunt
  • Github
  • Slack
  • Intercom
  • Zendesk
  • Google Workspace

EDUCATION

Georgia Institute of Technology Atlanta, GA // August 2009 – December 2012
Bachelors of Science in Science, Technology, and Culture [ media track ] 

Also found on linkedin 🙂